Demand Generation Specialist, Cruquius

Demand Generation Specialist (B2B SaaS | Hospitality Tech) At Noovy, we’re building an all-in-one hotel platform helping independent hoteliers run smarter, more profitable operations. With 98% customer satisfaction and rapid growth across Europe, we’re just getting started.

The Role We’re looking for a Demand Generation Specialist (B2B SaaS | Hospitality Tech) who sits at the intersection of marketing and sales — driving content and campaigns that generate leads, engage prospects, and support deal conversion.

This is a hands‑on, ownership‑driven role where you don’t wait for direction — you create, test, and scale what works.

What you’ll own

Full‑funnel demand generation strategy&execution

MQL→ SQL pipeline growth and conversion optimization

Lead generation programs (inbound + outbound) with Sales alignment

Marketing automation&CRM ownership (HubSpot) including attribution and reporting

Landing pages, nurture flows, and conversion‑focused assets

Continuous optimization based on CPL, CAC, pipeline velocity&conversion rates

What we’re looking for

4+ years in B2B content / demand generation (SaaS preferred)

Proven ability to create content that drives pipeline&revenue

What we offer

High‑impact role with direct revenue ownership

Hybrid setup (2 days office)

Growth as we scale across Europe

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