Marketing Manager, Hilversum

Job Summary

Are you ready to shape impactful customer experiences and drive marketing innovation across the Nordic region? IFF is a global leader in flavors, fragrances, food ingredients and health&biosciences. The role is based in Hilversum, Netherlands (hybrid role). As part of the Customer Experience Marketing (CXM) team, you will be the driving force behind how IFF engages with customers across the Nordic region, activating the brand and delivering differentiated, value‑rich experiences throughout the customer journey.Responsibilities

Analyze food and beverage category trends using tools such as Mintel, Euromonitor, AI Palette, Nielsen, and other AI‑driven insight tools. Monitor new product launches and evolving trends across the Nordics to surface market gaps and emerging opportunities. Connect market dynamics and consumer behaviour with IFF’s commercial strategy to uncover and shape growth opportunities.Create and drive local initiatives aligned with regional strategy by mapping products across categories, markets, and channels. Translate insights into impactful, customer‑facing content that supports business growth and retention across Nordic markets. Work closely with the Nordic commercial team to understand customer needs and co‑develop relevant growth strategies.Collaborate with customers on new product development by applying consumer insights and market trends to design relevant concepts. Lead end‑to‑end customer engagement, including presentations, marketing collateral (e.g., flyers, one‑pagers), event coordination, and premium brand experiences.Travel across the Nordic region to engage customers, deliver presentations, and strengthen relationships. Partner cross‑functionally with commercial, innovation, and design teams to build compelling value propositions. Qualifications

5–7 years of marketing experience, preferably in B2B within the food and beverage manufacturing industry. Master’s Degree in Marketing or a related field. Strong analytical skills with the ability to translate data into insights and actions. Proficiency in Microsoft 365, especially Excel and PowerPoint.Experience in consumer research, market insights, and trend analysis. Proven ability to create marketing content and collaborate with agencies. Strong influencing, stakeholder management, and networking skills. Excellent communication skills with the ability to craft compelling, data‑driven narratives.Fluent in a Nordic language (Swedish, Danish, Norwegian, or Finnish) and English, both written and spoken. Desired Attributes

Basic graphic design skills and experience creating visual content. Passion for innovative B2B marketing and customer experience strategies. Benefits

Work in a highly collaborative, international, and innovation‑driven environment. Opportunity to shape customer experience strategy across the Nordic region. Exposure to leading‑edge tools and market intelligence platforms. Hybrid working model with flexibility. Strong focus on professional development and growth.Purpose‑driven company shaping the future of food and nutrition. EEO Statement

We consider all qualified candidates equally and based on merit, without regard to religion, ethnicity, national origin, race, age, veteran status, gender identity or expression, sexual orientation or disability. We value a diverse mosaic of ethnicity, national origin, race, age, sex, or veteran status and strive for an inclusive workplace that allows each colleague to bring their authentic self to work regardless of religion, gender identity&expression, sexual orientation, or disability.

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