Programmatic Director, Amstelveen

We are looking for a candidate who not only has strong experience in programmatic advertising, but who also has the confidence to take ownership and make decisions. You are comfortable operating in a complex, fast‑paced environment and are not afraid to challenge the status quo when needed.

You have the ability to inspire both clients and colleagues with your strategic thinking and innovative ideas, and you bring a proactive, hands‑on “can‑do” mentality to everything you do. In addition, you are someone who:

Act as the primary programmatic contact for senior clients and internal stakeholders

Translate client business objectives into clear, effective programmatic strategies

Drive long‑term partnerships through proactive advice and performance ownership

Programmatic Strategy&Activation

Develop and oversee end‑to‑end programmatic media strategies across channels

Ensure best‑in‑class campaign setup, activation, optimization and delivery

Lead planning across formats, platforms and markets with a performance mindset

Lead, coach and develop (Senior) programmatic specialists

Set clear objectives, monitor performance and support professional growth

Foster collaboration, knowledge sharing and high delivery standards

Operational Excellence

Ensure campaigns are delivered on time, within scope and budget

Optimize workflows, processes and ways of working to increase efficiency

Maintain quality control and compliance across all programmatic activities

Data, Insights&Performance

Oversee campaign measurement, reporting and performance analysis

Translate data into actionable insights and strategic recommendations

Drive continuous optimization based on results, learnings and benchmarks

Stakeholder&Cross‑Team Collaboration

Work closely with strategy, analytics, technology and client teams

Align programmatic execution with broader media and business objectives

Support senior leadership with insights, presentations and recommendations

Innovation&Market Expertise

Stay ahead of industry developments, platforms and technologies

Identify opportunities for innovation, testing and product development

Act as a subject‑matter expert within programmatic and digital media

Skills Extensive experience in programmatic advertising with a proven track record of leading successful campaigns and driving client satisfaction.

Exceptional ability to develop and articulate a clear vision for programmatic strategies, combined with strong operational skills.

Deep knowledge of analytics, metrics, and tools that inform data‑driven decision‑making and campaign optimization.

Outstanding interpersonal and communication skills, capable of conveying complex concepts clearly to varied audiences.

Dutch and/or English fluently both verbally and written, other languages are a plus.

Experience in leading and developing teams, fostering a collaborative environment that encourages innovation and excellence.

Our offer

A competitive salary based on a 37.5‑hour workweek, excluding 8% holiday allowance

29 days of paid leave per year (27 vacation days + 2 flexible Diversity Days)

Travel allowance and work‑from‑home allowance

A laptop and phone allowance

The opportunity to work from abroad for up to 6 weeks per year

We support an ergonomic home office setup, including a second monitor

A hybrid working model (60% office / 40% home)

The opportunity to obtain certifications and access to courses via the Udemy platform

The opportunity to contribute to OMD initiatives around culture, diversity or sustainability during working hours

Regular informal social events and team activities, including the Quarterly XXL Drinks and, of course, the legendary Christmas party

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